You probably know that the Volkswagen Golf is popular, but did you know that it’s our best-selling car worldwide and one of the best-selling cars of all time? Because it is. And that means that people had reason to be excited when we revealed the Volkswagen Golf 7 to American audiences at the New York International Auto Show. Adding to that excitement, the Golf was named “World Car of the Year 2013” by a jury of international experts.
With a recipe as successful as the Golf, we knew that we didn’t want to start from scratch. Instead, we set out to enhance its more popular attributes. We further sharpened its state-of-the-art styling and refined the features that have made it one of the most popular compact vehicles on the road, like its distinctive rear pillars, long roofline, and signature front and rear ends. We also increased interior space for passengers and luggage while only increasing its length by 2.3 inches. (After all, it’s still a compact.)
One big change to the seventh generation Golf is the addition of a standard touchscreen that controls the new information and entertainment systems.* It features a proximity sensor that automatically switches the screen to show the primary user controls. It’s self-explanatory and easy to operate. And because safety is always of the utmost importance at Volkswagen, the new Golf comes standard with front airbags, side head airbags and side airbags in front.**
These changes aren’t going unnoticed. “The Golf is just the right size – it’s spacious, practical and comfortable. It has got a fresh, progressive design, a new range of engines, plus an impressive list of equipment and safety systems. If there is a car for everyone, the Golf is it,” said the World Car of the Year jury.
The Golf 7, which will go on sale in the US in 2014, will be available in all of the familiar versions, including TDI®clean diesel, GTI, and Golf R models. We’re planning to launch with the 2.0 TSI® engine in the GTI, the 2.0 TDI, and a 1.8L TSI in the regular Golf. I hope you’re as excited as I am. For my money, 2014 can’t get here fast enough.
Vice President, Marketing, Volkswagen of America, Inc.
2012 Volkswagen Touareg TDI
*Always pay careful attention to the road, and do not drive while distracted. The features and technologies discussed above are optional and should be used only when it is safe and appropriate.
**Airbags are supplemental restraints only and will not deploy under all crash circumstances. Always use safety belts and seat children only in the rear, using restraint systems appropriate for their size and age.
***European model shown